In the process of daily design proposal discussion or review, many designers often hear feedback from others on their design drafts such as "I think this is very strange" and "I think this is a bit weird". Such feedback usually makes the design Teachers are completely unable to find optimization and improvement points.
There are a thousand Hamlets in the eyes of a thousand viewers. If everyone takes "I think instead of you think" as their opinion, it phone number list will only make the discussion fall into infinite disputes; sometimes it will also ignore the rationality of the design, Directly obey the decisions of the superior.
As a designer, every time I encounter such a situation, I feel helpless. It seems that the design is beyond my control, and sometimes I phone number list inadvertently blurt out the phrase "I think" without being able to express a reasonable reason.
So how should designers try to avoid this from happening:
Improve communication skills
Take control of design reviews
01 Improve communication skills
1. Change "I think" to "I think"
"I think" can be understood as a long-term mantra, but when you say these three words, you will make everyone feel that your opinions are more subjective, relying on personal preferences rather than rationality Thinking; after all, designing is not the same as engaging in art, we still need to think rationally and align product goals.
You can try to change "I think" to "I think" - the feeling is emotional and lacks rational analysis. It is considered to be rational, and it is judged through thinking and analysis.
2. State reasonable reasons
If this mantra cannot be changed for a while, we can try to express our point of view completely; for example, "I think it is suitable to use warm colors here instead of cool colors. Warm colors can better set off the festive atmosphere, and use strong contrasting colors to correct and highlight the subject..." .
Such an expression can better express the point of view than "I think red should be used here", and it can also allow the other party to better understand their intentions and determine the direction of the next discussion.
3. Find out why
Don't let yourself get caught up in the confusion, ask the person who made the opinion in-depth.
I have encountered such a situation before. Someone in the review suggested, "I think the colors here need to be optimized, it doesn't feel advanced." The designer asked what color would make you feel advanced. At this time, he replied, "Netease Yanxuan looks like that. ”, the other party thinks that NetEase Yanxuan has brought him a sense of luxury, and the designer continues to ask which elements or designs make you feel advanced; through in-depth communication, the designer can continuously approach the other party’s understanding of the sense of luxury, and follow-up can Continue to optimize and explore the sense of superiority to match the user's mental model.
4. Improve professional expression skills
Whether it is the interaction logic or the visual performance that brings unexpected results to the solution experiencer or a poor user experience, different opinions will be put forward at this time.
Designers should use professional vocabulary to describe. For example, designers use different interactive operations on similar functions on different pages. We can say that this design does not follow the principles of consistency and standardization, and does not use unified style elements and the same interactive operations. and functionality is not maintained.
Professional expression skills also require designers to often accumulate some design principles and constantly improve the walkthrough documents, so as to memorize these contents by heart.